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New Delhi, December 19: Manish Chowdhary, co-founder of WOW Skin Science, a prominent beauty and wellness brand, is poised to take on the role of investor and mentor on the inaugural episode of ‘Mission Start Ab’. The innovative business reality show, part of Amazon Prime Video’s collaboration with the Office of the Principal Scientific Advisor to the Government of India, debuts today, featuring luminaries from India’s business and startup ecosystem.

Kunal Bahl from Snapdeal and Anisha Gupta, founder of She Capital, will join Chowdhary as mentors. Designer and actress Masaba Gupta, along with actor and video jockey Cyrus Sahukar, will serve as friends and guides to the entrepreneurs, aiding them in narrating and detailing their entrepreneurial journeys.

Chowdhary, an active mentor for numerous early-stage ventures, aims to contribute to building indigenous businesses, providing courage and motivation to aspiring entrepreneurs, and guiding them on the path to becoming India’s next unicorn.

His philosophy of ‘Fail Fast, Fix Fast’—encouraging innovation, learning from failure, and rapid adaptation—will undoubtedly be a guiding principle for entrepreneurs. Chowdhary advocates for continuous experimentation and innovation, a mindset reflected in the journey of WOW Skin Science.

“We are thrilled to showcase the next generation of entrepreneurs on this show. I want them to embrace the ethos of ‘fail fast, fix fast’—a mindset of overcoming challenges and emerging victorious. Each participant brings diverse experiences and incredible journeys. They will be evaluated by a distinguished panel of business leaders who have worked equally hard to establish themselves as experts in their respective sectors. We anticipate a rich exchange of ideas and a memorable show that offers valuable insights for all,” commented Manish Chowdhary, Co-Founder of WOW Skin Science.

Aspiring entrepreneurs will share their journeys, challenges, strengths, innovations, and achievements during the show. Chowdhary and other mentors will scrutinize these businesses by assigning tasks and evaluating performance, potentially opening doors to future investments.